{"id":2359,"date":"2019-10-18T11:59:59","date_gmt":"2019-10-18T09:59:59","guid":{"rendered":"https:\/\/es.sx-magazine-wp.sixt.io\/magazine\/?p=2359"},"modified":"2020-02-21T16:12:56","modified_gmt":"2020-02-21T15:12:56","slug":"sixt-presenta-su-tercer-spot-hereda","status":"publish","type":"post","link":"https:\/\/www.sixt.es\/magazine\/novedades\/sixt-presenta-su-tercer-spot-hereda\/","title":{"rendered":"Sixt presenta su tercer spot: Hereda"},"content":{"rendered":"\n<p>Sixt, la empresa Premium de movilidad, la semana pasada ha puesto en marcha su tercer spot de su campa\u00f1a publicitaria de este a\u00f1o. Filmado en nuestro pa\u00eds, esta tercera pieza se podr\u00e1 ver en <a href=\"https:\/\/www.sixt.es\/asisixt\">sixt.es\/asisixt<\/a>, redes sociales y en televisi\u00f3n. Un coche lo cambia casi todo.<strong> #AS\u00cdSIXT\u201d <\/strong>es el \u201c<em>claim<\/em>\u201d que unifica la estrategia de \u00e9sta y las otras tres piezas publicitarias que componen la campa\u00f1a.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-src=\"https:\/\/es.sx-magazine-wp.sixt.io\/magazine\/wp-content\/uploads\/sites\/7\/2019\/10\/sixt_-51-RET-Copy-1024x683.jpg\" alt=\"\" class=\"wp-image-2360 lazyload\" data-srcset=\"https:\/\/www.sixt.es\/magazine\/wp-content\/uploads\/\/sites\/7\/2019\/10\/sixt_-51-RET-Copy-1024x683.jpg 1024w, https:\/\/www.sixt.es\/magazine\/wp-content\/uploads\/\/sites\/7\/2019\/10\/sixt_-51-RET-Copy-300x200.jpg 300w, https:\/\/www.sixt.es\/magazine\/wp-content\/uploads\/\/sites\/7\/2019\/10\/sixt_-51-RET-Copy-768x512.jpg 768w, https:\/\/www.sixt.es\/magazine\/wp-content\/uploads\/\/sites\/7\/2019\/10\/sixt_-51-RET-Copy.jpg 1200w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/683;\" \/><\/figure>\n\n\n\n<p><strong>Descripci\u00f3n del anuncio<\/strong><\/p>\n\n\n\n<p>Un\ncoche de Sixt (un BMW Serie 4 Cabrio, en este caso) lo cambia casi todo y\ntransforma a un joven veintea\u00f1ero, usuario de un coche merecedor de ir al\ndesguace, en una persona completamente distinta\u2026 y de los de buena familia, de\nlas de raigambre de toda la vida.<\/p>\n\n\n\n<p>Sixt siempre hace\ngala en sus acciones publicitarias de un gran sentido del humor. Un estilo\nir\u00f3nico y desenfadado, que a veces roza la pol\u00e9mica. Este nuevo spot sigue\nesa l\u00ednea cl\u00e1sica de Sixt, pero ya m\u00e1s enfocada hacia el costumbrismo espa\u00f1ol\ny sus \u201ct\u00f3picos\u201d arraigados en la sociedad.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Sixt, la empresa Premium de movilidad, la semana pasada ha puesto en marcha su tercer spot de su campa\u00f1a publicitaria de este a\u00f1o. Filmado en nuestro pa\u00eds, esta tercera pieza se podr\u00e1 ver en sixt.es\/asisixt, redes sociales y en televisi\u00f3n. Un coche lo cambia casi todo. #AS\u00cdSIXT\u201d es el \u201cclaim\u201d que unifica la estrategia de&#8230;<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":111,"featured_media":2360,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","ngg_post_thumbnail":0,"footnotes":""},"categories":[2],"tags":[42],"class_list":{"0":"post-2359","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-novedades","8":"tag-alquiler-de-coches","9":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sixt presenta su tercer spot: Hereda | SIXT Magazine | Espa\u00f1a<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sixt.es\/magazine\/novedades\/sixt-presenta-su-tercer-spot-hereda\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sixt presenta su tercer spot: Hereda | SIXT Magazine | Espa\u00f1a\" \/>\n<meta property=\"og:description\" content=\"Sixt, la empresa Premium de movilidad, la semana pasada ha puesto en marcha su tercer spot de su campa\u00f1a publicitaria de este a\u00f1o. Filmado en nuestro pa\u00eds, esta tercera pieza se podr\u00e1 ver en sixt.es\/asisixt, redes sociales y en televisi\u00f3n. Un coche lo cambia casi todo. #AS\u00cdSIXT\u201d es el \u201cclaim\u201d que unifica la estrategia de...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sixt.es\/magazine\/novedades\/sixt-presenta-su-tercer-spot-hereda\/\" \/>\n<meta property=\"og:site_name\" content=\"SIXT Magazine | Espa\u00f1a\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sixtalquilerdecoches\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-18T09:59:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-21T15:12:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sixt.es\/magazine\/wp-content\/uploads\/\/sites\/7\/2019\/10\/sixt_-51-RET-Copy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"packermann\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sixtespana\" \/>\n<meta name=\"twitter:site\" content=\"@sixtespana\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"packermann\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sixt presenta su tercer spot: Hereda | SIXT Magazine | Espa\u00f1a","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sixt.es\/magazine\/novedades\/sixt-presenta-su-tercer-spot-hereda\/","og_locale":"es_ES","og_type":"article","og_title":"Sixt presenta su tercer spot: Hereda | SIXT Magazine | Espa\u00f1a","og_description":"Sixt, la empresa Premium de movilidad, la semana pasada ha puesto en marcha su tercer spot de su campa\u00f1a publicitaria de este a\u00f1o. Filmado en nuestro pa\u00eds, esta tercera pieza se podr\u00e1 ver en sixt.es\/asisixt, redes sociales y en televisi\u00f3n. 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